Urgent Requirement for a Digital Marketing Manager

Urgent Requirement for a Digital Marketing Manager with around 4-6 years of experience in Digital Marketing Domain. We are a leading Education Institute of IP University and Centre Of Excellence for imparting technical education and generating competent professionals.

Job Highlights:

4-6 Years of Experience

1 Vacancy

New Delhi

Rs. 5,00,000 – 8,00,000 P.A

Expert in Email Marketing, Google Analytics, Online Marketing, Digital Campaigns, Google Adwards, Webtrends, DigitalMarketing, SEM, Omniture, Display Advertising, SEO.

Position Objective:

The position will have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. This position will work with the marketing team, product and sales team to launch campaigns on time and on budget.

Role & Responsibilities:

Plan & execute all digital marketing including SEO, SEM, marketing database, email, social media and display advertising campaigns.

Measure and report performance of all digital marketing campaigns and assess against goals (ROI & KPI’s).

Identify trends & insights and optimize spend & performance based on the insights.

Collaborate with internal teams to create landing pages and optimize user experience.

Utilize strong analytical ability to evaluate end to end customer experience across multiple channels.

Collaborate with agencies & other marketing portals. Evaluate emerging technologies. Provide leadership and perspective for adoption where appropriate.

Desired Skillset:

Proven working experience in Digital Marketing Domain.

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media.

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

Solid knowledge of Website Analytics tools like Google Analytics, Omniture, Webtrends.

Working knowledge of Ad serving tools eg, Dart, Atlas.

Experience in setting up & optimizing Google Adwards campaigns.

Working knowledge of HTML, CSS and Java Script.

Personality Traits:

Time Management & Communication skills are essential.

Strong analytical & creative mindset.

Positive, Confident attitude, Strong sense of integrity and ethical behaviour.

Willingness to learn, adapt, cooperative.

Functional Area:

Marketing, PR, Digital Marketing, Advertising.

Contact Person: Ms. Soonrita Sharma           Phone: 7827981570           Email: soonritasharma@iitmjp.ac.in